Allen Brothers Privacy and Data Protection Policy

Last updated: 7/1/2026

Allen Brothers (Fittings) Ltd (“Allen Brothers”, “we”, “us”, “our”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, share and protect personal data when you interact with us, including through our website, eCommerce services, digital marketing activities and customer support (collectively, the “Services”).

This policy applies to:

• Visitors to our website
• Customers who purchase directly from us
• Business contacts and trade account holders

It does not apply to third-party websites, platforms or services linked from our website. Please review their privacy policies separately.

If you do not agree with this policy, please discontinue use of our Services.

1. Who We Are (Data Controller)

Allen Brothers (Fittings) Ltd is the data controller for personal data collected through our Services.

Registered address:
Allen Brothers (Fittings) Ltd
Hallmark Industrial Estate
Southminster
Essex
CM0 7EH
United Kingdom

Email: sales@allenbrothers.co.uk
Phone: 01621 774689

2. Data We Collect

a) Personal Data

“Personal Data” means information that identifies, or could reasonably identify, you as an individual.

We may collect:

• Contact information – name, company name, billing and delivery address, email address, telephone number
• Account information – login details for trade or customer accounts
• Order and transaction data – products purchased, order value, delivery details, payment method (note: payment card details are processed securely by third-party payment providers and are not stored by us)
• Communications – emails, enquiries, feedback, support requests
• Marketing preferences – newsletter subscriptions and consent records
• We do not intentionally collect special category (sensitive) personal data.

b) Technical & Usage Data

We may automatically collect:

• IP address
• Browser type and version
• Device type and operating system
• Pages visited, time spent on site, referring URLs
• Cookie and tracking data

This data helps us operate, secure and improve our website and Services.

3. How We Collect Data

We collect data when you:

• Place an order or create an account
• Contact us by email, phone or contact forms
• Subscribe to marketing communications
• Browse our website (via cookies and analytics tools)

We may also receive limited data from trusted third parties such as payment processors, shipping providers and analytics platforms.

4. Legal Bases for Processing (UK GDPR)

We process personal data under one or more of the following lawful bases:

• Contract – to process orders, manage accounts and deliver products
• Legal obligation – for accounting, tax and regulatory compliance
• Legitimate interests – to operate and improve our business, prevent fraud, and communicate with customers
• Consent – for marketing communications where required

You may withdraw consent at any time.

5. How We Use Your Data

We use personal data to:

• Process and fulfil orders
• Manage customer and trade accounts
• Provide customer support and respond to enquiries
• Communicate service updates and order information
• Send marketing communications (where consented)
• Improve our products, services and website
• Detect and prevent fraud or misuse
• Meet legal and regulatory obligations

We do not sell or rent personal data to third parties.

6. Sharing Your Data

We may share personal data only where necessary, including with:

• Service providers – payment processors, couriers, IT and website hosting providers
• Professional advisers – accountants, auditors or legal advisers
• Authorities – where required by law or regulation

All third parties are required to process data securely and in accordance with data protection laws.

7. International Data Transfers

Where data is transferred outside the UK or EEA, we ensure appropriate safeguards are in place, such as standard contractual clauses, to protect your data in line with UK GDPR requirements.

8. Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Enable website functionality
• Analyse website performance
• Improve user experience
• Support marketing activity (where applicable)

You can manage or disable cookies through your browser settings. Further details are available in our Cookie Policy.

9. Marketing Communications

You may receive marketing communications from us if:

• You have opted in, or
• You are an existing customer and the communication relates to similar products or services

You can unsubscribe at any time using the link in our emails or by contacting us.

10. Data Retention

We retain personal data only for as long as necessary to:

• Fulfil the purposes outlined in this policy
• Meet legal, accounting and regulatory requirements

Some data may be retained for longer periods where required by law (e.g. financial records).

11. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request erasure of your data (where applicable)
• Restrict or object to processing
• Request data portability
• Withdraw consent at any time
• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at sales@allenbrothers.co.uk.

12. Security

We use appropriate technical and organisational measures to protect personal data. However, no system is completely secure. If you believe your data has been compromised, please contact us immediately.

13. Children’s Data

Our Services are not intended for individuals under the age of 16, and we do not knowingly collect personal data from children.

14. Changes to This Policy

We may update this policy from time to time. The latest version will always be available on our website, and significant changes will be communicated where appropriate.

15. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

Email: sales@allenbrothers.co.uk
Address:
Allen Brothers (Fittings) Ltd
Hallmark Industrial Estate
Southminster
Essex
CM0 7EH

Important Note on Sensitive Information

Please do not send payment card details or sensitive personal data by email, as email communications are not always secure.